ND:R New Sports Sunglasses Launch for Xmas
ND:R New Sports Sunglasses Launch for Xmas
ND:R New Sports Sunglasses Launch for Xmas
ND:R New Sports Sunglasses Launch for Xmas
ND:R New Sports Sunglasses Launch for Xmas
ND:R New Sports Sunglasses Launch for Xmas
ND:R New Sports Sunglasses Launch for Xmas
ND:R New Sports Sunglasses Launch for Xmas

ND:R New Sports Sunglasses Launch for Xmas
Free Gift

£55.00

Massive Discount for pre-orders NB not available till End of December

More details here

NB the images are from a 3D printer, but the finished product will be made of TR90 as with the originals and we are hoping for delivery before Xmas. Also these will take prescription lenses too.

A little background

2018 will be an exciting year for NAKED:RUNNER ND:R because we will be launching a new sports frame. It will not be too dissimilar to our originals, basically, after all the exhibitions over the last year and a half, we learned what you liked about our frames and what you thought would help improve them.

The overriding comments were how amazed you were with their lightness and how comfortable they felt, to the point you forget you are wearing them. Also, you were impressed with the quality and most of all they didn't steam up. All great comments which meant we needed to take this into account with a new frame.

The main reason for looking at a new design was a result of so many customers wanting to have them in prescription and although we were able to do this to some degree, we found it difficult for some of the harder prescriptions. In addition we wanted to build on the success of the originals and make them more unique to our new branding (ND:R) to enable us to take the product into new markets so that is was not exclusively running, as we found the cyclists loved them for the same reason the runners did, what we did not know then was they loved the colours to match their outfits or bikes!

In addition we knew the frames are great for running and cycling but to grow as a company we need to develop new markets such as Golf, Riding Sailing, and Cricket and for that we need specific lenses for their sport IE polarized for Sailors and fisherman, light enhancing lenses for the shooting cycling and cricket and different mirrors for aesthetics and we are looking at a new exciting lens material which will be more scratch resistant etc.

For me I also just wanted to make the design so that you would know it was ours and tweak the nose pad, to make it more integral to the style, but not loose the ability to adjust and keep that stick-ability and using the colon in ND:R to give it our mark a little like the o in Oakley (I did try to avoid using a competitors name!)

the most exciting thing about these sunglasses is that 10% of all pre orders will get our new ND:R token to help us raise extra funds to take our company to the next stage. Each token will give you a small percentage of Nakedrunner Ltd and for those who are keen to contribute more check out our offering here on our roadmap and how to get the sunglasses for FREE

Also please note the images below are just from a 3d printer, the finish will be like our originals and the colon on the side of the frames will be filled with a different colour from the frame

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